Lead by SPACE ANIMATØR, What Makes You Canadian was an interactive installation for DXIntersection 2016: DISPATCH, the annual fundraiser for Design Exchange, Canada's Design Museum.
The visuals aimed to unify the custom building block game (inspired by Jenga) with the linkspace at the Design Exchange. These graphics were designed for all elements - laser-cut wood blocks, vinyl lettering, postcards, stickers and graphics for web. The modular cube became the central visual element and was applied across all mediums.
Project description: What makes you a Canadian? We are more than we’ve ever been. This place we call Canada is now the home to over 36 million unique voices who are dispatched to build this country together. Where is our common ground? What unites us? Divides us? Where are we going? And what makes you feel like you can relate to this massive land and its people between sea and shining sea? Lend us your voice. Share your thoughts on twitter: #whatmakesyouCanadian?
The client wanted to branch out from farmer's markets into specialty stores and required updated packaging. The solution was to use classic typography and playful florals in a black and white scheme. The golden honey shines as the primary colour in the overall package.
Popup 1090 was a holiday storefront at 1090 College Street in Toronto. The collaboration between Cardinal Handmade and Thank You Have a Nice Day offered a selection of curated handmade local gifts and vintage homewares. These are the social media graphics and postcards used to promote the event.
Akin Colouring Book
Cover design and layout for Akin Collective Colouring Book, volumes I and II. Akin Collective is a shared art studio with locations in Parkdale and Bloordale Village that provide creative space to over 100 creative individuals. This publication contains numerous original works by Akin members including contributions by significant members of the Toronto arts community including Scott Everingham, Georgia Dickie, VSVSVS, Alex McLeod, Jeremy Bailey & Kristen Schaffer, Melissa Fisher, Hanna Hur and more.
Printed by Colour Code in Toronto, each is an original risograph edition. More infomation about Akin Collective here.
Seed to Sausage
Illustrations and labels created for seven varieties of sausages. Located in Sharbot Lake, Ontario, Seed to Sausage is a family run business with a focus on ethical practices.
World Pride x BRIKA
An exclusive item for the BRIKA pop-up at the Hudson's Bay on Bloor Street during the month of June for WorldPride in Toronto. The design was screen-printed in black and neon pink on cotton tote bags for the celebration.
photo via BRIKA
photo via BRIKA
Album artwork for Evening Hymns third album included layout and typography of the 12" vinyl sleeve, label, liners notes as well as CD packaging, insert and CD front. The overall aesthetic was made to complement previous album artwork and be sensitive to the collection as a whole. Photography by Lane Myers.
Cardinal is a beautiful café in Sharbot Lake, Ontario housed in a fully renovated red brick church. Full creative was required from the ground up to create the brand, website, printed material and signage.
OAK Clothing Co.
OAK Clothing Co. is a new shop in Prince Edward County specializing in lifestyle brands for both men and women. The client wanted very simple and clean typography that could be enlivened with a bold pattern. The pattern can be manipulated to create a variety of graphics across printed materials and in-store.
Nations are Narrations
An exhibition for Toronto Design Offsite Festival. The series is based on pages from a 1957 Atlas of Canada that was salvaged from the Geography Department of Northview Heights Collegiate. The original atlas provides a logical story that embraces physical, human, economic and socio-political geography. By removing the spreads and overlaying the maps with idioms, historical mottos and quotations, the atlas plates are re-contextualized. The series explores our ‘Canadianess’ at the intersection of geography and language, and touches on the humour of cultural navel-gazing.
The text has been lettered by hand, and each piece finished with custom solid walnut dowels, and a natural rope for hanging. Each piece is one of a kind in a series of 25. Details are provided on the reverse of each map.
SMALL THINGS IGNITE US, 2014
Credit: Dennis Lee, Civil Elegies and Other Poems
“Small things ignite us, and the quirky particulars flare on all sides. A cluster of birches, in moonlight; a jackpine gnarled and focussing heaven and earth — these might fend off the void."
AM I REALLY THAT BORING?, 2014
Credit: Margaret Atwood, Second Words.
“The beginning of Canadian cultural nationalism was not ‘Am I really that oppressed?’ but ‘Am I really that boring?’”
DOUBLE DOUBLE, 2014
A term used when ordering coffee, a double-double means two sugars and two creams. Commonly associated with Tim Hortons.
FUDDLE DUDDLE, 2014
Quote: Pierre Elliott Trudeau
Trudeau famously attempted to cover up his use of the f-word: "What is the nature of your thoughts, gentlemen, when you say 'fuddle duddle' or something like that?"
JOKES ARE GRIEVANCES, 2014
Credit: Marshall McLuhan
“Behind every joke there is a deep cultural grievance. You cannot have a joke without a grievance.”
A MARI USQUE AD MARE, 2014
Canada’s national motto in Latin translates to “From Sea to Sea” in English and “D’un ocean a l’autre” in French.
WE ARE ALL MÉTIS, 2014
Credit: John Ralston Saul In his book A Fair Country, Saul argues that Canadians are heavily influenced and shaped by aboriginal ideas.
WE SING ABOUT THE NORTH, 2014
Quote: J.B. McGeachy “We sing about the north, but live as far south as possible”.
PRO PELLE CUTEM, 2014
Official motto of the Hudson’s Bay Company. Translated from Latin as “a skin for a skin”, the meaning has several debated interpretations.
“Snowbird” is a song by Anne Murray recorded in 1969, written by Canadian songwriter Gene MacLellan. Snowbird also refers to those who spend their winters south of the border.
VOICES IN THE FOREST, 2014
Credit: David Suzuki
"Voices in the Forest" was the title of a two-part series on the CBC program The Nature of Things about clear-cut logging practices in Canada.